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Create Your Own Journey
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Pursue Excellence • With a Servant’s Heart • With a Wink


Our trusted and experienced professionals genuinely listen to everyone’s unique needs and offer solutions with the compassion of a true neighbor.

Team Photo

Meet Our Leadership Team

Tom Gosling
  • Tom Gosling - CEO

    Tom Gosling is the CEO at Bellco FCU for the past 15 years, a graduate of Albright College in Reading, PA. Tom has 35 years of experience in information technology and business, working as a computer engineer implementing medical software and core banking software for credit unions in Pa. He’s been leading as CEO and executive management for 25 years. He also coached and organized youth sports for over 30 years. He enjoys leading a culture of collaboration and teamwork of highly skilled and independent management and staff. Tom loves culture diversity and encourages greatness from everyone he knows. Outside of Bellco, you’ll probably find him traveling, relaxing with friends, near water, with his boys, cutting firewood, or just outdoors doing something. Some say he never stops.

Nikki Baker
  • Nikki Baker - CFO

    Nikki Baker is the Chief Financial Officer for Bellco Federal Credit Union. She has a Finance degree from Penn State University (WE ARE!) and her MBA from Alvernia University. Combined, she has over eleven years’ experience between the manufacturing industry and the credit union movement. Outside of work, she loves spending time with her family, enjoying the outdoors, taking one too many photos, or spending an afternoon at the ballfield.

Ashley Lorah
  • Ashley Lorah - COO

    Ashley Lorah is the Chief Operating Officer for Bellco Federal Credit Union. She has over 17 years of experience in Financial Service Management, working in a variety of roles across several financial institutions including Banks and Credit Unions. Ashley is passionate about process improvement and financial technology she is always looking for ways to improve the experience for our members! She has proudly called Berks County home for most of her life and appreciates the peaceful surroundings and community atmosphere it offers. In her free time, you will find her gardening, hiking, and camping with her husband and two energetic boys.

April Book
  • April Book - CLO

    April Book is Bellco’s Chief Lending Officer. She has her B.S. in Business Administration from Messiah University and her M.B.A. from the University of Texas. April has been in banking management for over 10 years working for different institutions; focusing on both consumer and business lending. In her free time she enjoys running, photography, globe-trotting, and going on adventures with her family and three dogs.

Jolyn George
  • Jolyn George - Human Resources

    Jolyn George is Bellco’s Human Resource Director. She also wears another hat at Bellco and is part of our Accounting Team! With 15 years in HR and 13 years in banking or combine it to equal 20 years with 7 years at the credit union! Jolyn loves the numbers! She enjoys the hunt of the great outdoors when getting that perfect “shot” of wildlife with her camera, vacationing around the U.S. via motorcycle.

Justin Choate
  • Justin Choate - Director of Marketing & Business Development

    Justin Choate is the Director of Marketing and Business Development at Bellco Federal Credit Union. Hailing from Delaware County, Justin moved to Berks County in 2010 to attend college and never left the area. While he is new to the financial world, Justin has years of marketing experience in sports, eCommerce and retail. He now resides in West Reading with his wife, son and two cats. In his free time, he enjoys attending Phillies games, spending time with his family and discovering the best places to eat around Berks County. He also serves as the Public Address Announcer of the Lehigh Valley IronPigs, a job in which he previously held with the Reading Fightin Phils from 2013-17.

William Hoffman Jr.
  • William Hoffman Jr. - Consumer Lending Manager

    Bill Hoffman is Bellco’s Consumer Loan Manager. He has worn many hats throughout his 28+ year Consumer Lending journey, dealing with topics such as policies & procedures, reporting, credit risk, portfolio management, and underwriting. Outside of work, Bill enjoys traveling with his wife, listening to jazz records, golf, gardening, and working as an official scorer at Clipper Magazine Stadium for the Lancaster Barnstormers.

Jeremy Kline
  • Jeremy Kline - IT Manager

    Jeremy Kline is the IT Manager for Bellco Federal Credit Union.  He has worked in the Financial Services industry for over 16 years.  Beginning in a retail setting, he moved from branch management into mortgage and commercial lending, before transitioning into IT management.  He started working on computers at a young age and has always been fascinated by the latest in technology and innovation.  He has his B.S. in Economics from Bloomsburg University.  Outside of work, Jeremy pursues several hobbies, including board games, writing, and 3D printing.  He is also an avid student of artificial intelligence, astronomy, and European medieval history.

Alex Diffendall
  • Alex Diffendall - Retail Branch Manager

    Alex Diffendall is the Retail Branch Manager at Bellco Federal Credit Union. He has a Business Management degree from Millersville University of Pennsylvania. Alex has over 15 years of Management experience, over 10 years of Lending and Sales experience, and over 6 years of Banking experience. He is originally from Lancaster County but has called Berks County home for the past 4 years. Alex has a passion for developing and coaching his team and fully helping members with needs they might not even know they have. Outside work, Alex loves to spend time with his wife, son, and daughter. Alex’s children are young, smart, energetic, and full of silliness and laughter! Alex loves sports and has a specific passion for Philadelphia Eagles Football.

Kelli Koehler
  • Kelli Koehler - Sinking Spring Branch Manager

    Kelli Koehler is the Branch Manager of the Sinking Spring Branch of Bellco Federal Credit Union. She has over 26 years of experience in the retail segment of the financial institution industry. Spending her entire career in a branch setting, Kelli has a passion for helping members achieve their financial goals while keeping the mission of Bellco Federal Credit Union at the forefront. In her free time, she enjoys traveling with her husband and daughters, spending time with her dachshunds, and jogging.

 

Meet Our Board Members

 

BOARD PRESIDENT: Eric Rosenberger

TREASURER: Floyd Rishell

VICE CHAIRMAN: Sam Padovani

SECRETARY: Grant Moyer

SUPERVISORY CHAIRMAN: Jordan Geist

BOARD MEMBER: Mitch Darcourt

BOARD MEMBER: Jack Clemer